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ABOUT AURVENBuilt on search.Shaped by technology.Driven by what comes next.
2014
Founded
2
Founders
2
Offices · NY & Noida
We help enterprises get discovered, understood and chosen, across traditional and AI-driven search.
Growth starts with people: what they need, and what you can offer.
OUR FOUNDATIONS
02
Technology & Product
03
Enterprise Experience
04
Connected Execution
OUR STORY
Search has always beenpart of our story.
Two college friends, Pulak and Satya, shared one curiosity: how does a search engine actually work? Their careers split between SEO and technology, until 2014, when an e-commerce project brought them back together as Aurven.
THE PEOPLE BEHIND AURVEN
Different expertise.One shared ambition.
Two perspectives (how people discover businesses, and how technology delivers value) joined by a long friendship.
Satyadev Singh (Satya)
Co-Founder & CEO, United States
TECHNOLOGY · PRODUCT
Has shaped Aurven’s technology and product thinking from day one, from the founders’ first search engine project to travel metasearch.
First search engine projectTravel productsMetasearch
Pulak Kumar
Co-Founder & CEO, India
SEARCH GROWTH · BUSINESS STRATEGY
Around two decades in organic search and digital marketing, including Accenture and CheapOair. Today he leads Aurven’s search strategy and client partnerships.
~20 years in searchAccentureCheapOair
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Customer needs
ENDURE
02 · Aurven OFFERINGs
03 · DISCOVERY
Search engines
AI answers
Maps & local
Marketplaces
PLATFORMS CHANGE
03OUR PERSPECTIVE
Platforms evolve.Customer needs endure.
Search keeps changing. People’s needs don’t. We start with those needs, then build what gets a business discovered and chosen.
01 /
Understand the customer
Start with the questions people ask and the needs behind them.
02 /
Strengthen the offering
Make what you offer clear, relevant and easy to reach.
03 /
Optimize for discovery
Build the foundations and authority that earn trust once you’re found.
OUR APPROACH
We work as partners.Not just service providers.
Enterprise search is more than marketing. We turn opportunities into priorities and priorities into action.
01 /
Understand first
Learn the business, its customers and the constraints it works within.
02 /
Build the business case
Connect search opportunities to the goals leadership cares about.
03 /
Prioritize for impact
Focus on the changes with the greatest potential value.
04 /
Enable execution
Help teams move from strategy into real implementation.
THE AURVEN SEARCH GROWTH FRAMEWORK
Five connected dimensions with enterprise enablement running through all of them.
Explore the complete framework
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Demand Intelligence
02
Search Infrastructure
03
Market Authority
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Discovery Presence
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Commercial Impact
ENTERPRISE ENABLEMENT
Runs through all five dimensions
Alignment
Governance
Implementation
Measurement
PARTNERSHIPS IN PRACTICE
Understanding the business.Enabling the change.
CLIENT
HCLTech
From one global website to regional sites built for each market
We started with HCLTech’s central search team and grew into work with marketing teams across the business, moving from one global website to regional sites for each market.
TEAMS WE WORK WITH
Central search
Digital Business
Digital Foundations
GCC
Automotive
One global site
US · UK · Asia Pacific
JP
Japan site
Live · organic traffic up
DE
Germany site
Live · organic traffic up
US
US site
Newest · early growth signs
Closer to the business
Working directly with marketing teams gave us a clearer view of customer behaviour and regional needs.
Growth after launch
Organic traffic rose on the Japanese and German sites after they went live.
Early US indicators
The US site launched most recently, and its early results are encouraging.
WHAT COMES NEXT
Search will keep changing.Let’s build for what matters.
Enterprise complexity or AI-driven discovery, we start with your business, and help you go from discovered to chosen.
